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The World of the California Invasion Privacy Act

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Author: Tammana Malik

Tammana is a dual-qualified attorney (CA and India) specializing in privacy, advertising, and marketing law. At Troutman Amin, LLP’s California office, Tammana supports high-stakes litigation and compliance, advising on class action defense strategy and regulatory risks under the federal Telephone Consumer Protection Act, California Invasion of Privacy Act, and other privacy and marketing laws. Before moving to California, Tammana litigated complex commercial and white-collar disputes in New Delhi, India, building early trial experience and a client-first approach. A 2024 graduate of UCLA School of Law (specializing in Media, Entertainment, and Technology Law) and alumna of National Law University, Delhi, Tammana is a regular contributor on telemarketing regulation, tech governance, and privacy litigation and compliance.
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MIND THE GAP: Court Grants Clothing Retailer’s Motion To Dismiss Third-Party Tracking Claims Arising Out Of Embedded Pixels In Marketing Emails

30 Jul 2025
In a recent ruling out of the Northern District of California, the Court dismissed California Invasion of Privacy Act (“CIPA”) claims against clothing retailer The Gap Inc. (“Gap”), holding that…
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DON’T ‘DELETE’ YOUR OBLIGATIONS: California Privacy Protection Agency Fines Data Broker $55,400 For Failure To Register Under Delete Act

29 Jul 2025
This morning, the California Privacy Protection Agency (“CPPA”) announced a $55,400 administrative fine on Washington-based data broker Accurate Append, Inc. for failing to register and pay an annual fee as…
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SAFEST SPACE TO SPILL THE TEA?: “Dating Safety” App Targeted in Massive Data Breach

28 Jul 2025
Tea Dating Advice, Inc. (“Tea”), a “dating safety” app that has recently gone viral and hit No. 1 on the US Apple App Store, is the latest target of a…
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CALIFORNIA SET TO IMPLEMENT NEW PRIVACY REGULATIONS: Long-Awaited Rules on Automated Decision-Making Technology, Risk Assessments, and Cybersecurity Audits Cleared by California Privacy Protection Agency

25 Jul 202525 Jul 2025
On July 24, 2025, the California Privacy Protection Agency (“CPPA”) cleared a long-awaited rulemaking package by a 5-0 vote, adopting rules on automated decision-making technology, risk assessments, cybersecurity audits, and…
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NO WIRE, NO VIOLATION: Converse’s CIPA Win Affirmed By Ninth Circuit Court of Appeals, Finding No Evidence of Wiretapping By Salesforce Chatbot

10 Jul 2025
Earlier this week, we reported on Gutierrez v. Converse Inc., a putative class action under the California Invasion of Privacy Act (“CIPA”) arising out of Converse’s use of online chat…
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CALIFORNIA DELETE ACT: Less Than Six Months To Go Until Creation Of “One-Stop Shop” Deletion Mechanism For Data Brokers

8 Jul 2025
CIPAWorld has been buzzing lately with a spate of new bills, enforcement actions, and judgements with critical ramifications on privacy compliance and data protection obligations. But amidst all the new…
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SPLIT SIGNALS FROM THE NINTH CIRCUIT: CIPA Cases Against Converse and Bloomingdale’s Give Rise To Conflicting Interpretations

7 Jul 20256 Jul 2025
The Ninth Circuit recently heard oral arguments in two critical appeals examining the application of the California Invasion of Privacy Act (“CIPA”) to website tracking technologies, issuing a ruling in…
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CALIFORNIA RAISES THE STAKES: AG Bonta Announces – Largest Ever – $1.55 Million Settlement With Healthline For Using Website Tracking AdTech In Violation Of The CCPA

2 Jul 20252 Jul 2025
On July 1, 2025, California Attorney General Rob Bonta announced a $1.55 million settlement with Healthline Media LLC, resolving alleged violations of the California Consumer Privacy Act (CCPA) and the…
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CIPA LITIGATION RISK CONTINUES!: Senate Bill 690 – Exempting Website Tracking Technologies From California’s Wiretap Law – Moves Forward As A Two-Year Bill, Potentially Carrying Over Into The 2026 Legislative Session

1 Jul 2025
The California State Assembly’s Committee on Public Safety has voted to advance Senate Bill 690 (“SB 690”), but with a significant caveat – the proposed amendment to California’s wiretapping law,…
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SB 690 – THE CIPA AMENDMENT WE HAVE ALL BEEN WAITING FOR – UNANIMOUSLY PASSES SENATE! The Bill Could Allow Online Tracking Technologies If Used For A “Commercial Business Purpose”

4 Jun 20254 Jun 2025
In a decisive 32-0 vote on June 03, 2025, the California State Senate cleared SB 690, signalling its support for an amendment that would drastically alter the state’s wiretapping statue.…

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About CIPA World

CIPAworld.com isn’t just a blog, its a lifestyle obsession for those that eat, sleep, and breathe the CIPA like we do.

We’ll break all the CIPA news–usually before anyone else does–with witty and informative articles that break the mold of stuffy law firm analysis. Yet the analysis you’ll find will always be dead on and steeped in our massive combined CIPA defense experience.

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The opinions expressed in content on CIPAworld are solely those of the authors and contributors that share their content here. What you read here is not legal advice, obviously.

All content copyright Eric J. Troutman, except that contributors retain license to use and re-publish their works.

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www.troutmanamin.com

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